Case Studies

Crosswalk Digital works with companies across industries, from financial services to pharma, from consumer products to tech, and more. 

Highlighted below are a few case studies, which elaborate on our research and analysis process.

 
  A Major Retail Bank Conducts Multi-phase Research to Redesign a Consumer Education Site   Crosswalk was commissioned to conduct user testing for a major retail bank which was in the process of updating one of their sites, designed to provide financial information and education to a wide variety of users - from affluent to low income households.   Platform:   Website   Method:   In-Person UX Testing, Homework Assignment

A Major Retail Bank Conducts Multi-phase Research to Redesign a Consumer Education Site

Crosswalk was commissioned to conduct user testing for a major retail bank which was in the process of updating one of their sites, designed to provide financial information and education to a wide variety of users - from affluent to low income households.

Platform: Website
Method: In-Person UX Testing, Homework Assignment

  A Global Financial Services Firm Redesigns an Operational Tool   A Financial Services Firm was preparing the release of a new administrative tool for use by Financial Advisors. Crosswalk conducted UX  research with the FAs to better understand users' needs and expectations.   Platform:   Website   Method:   Remote UX Testing

A Global Financial Services Firm Redesigns an Operational Tool

A Financial Services Firm was preparing the release of a new administrative tool for use by Financial Advisors. Crosswalk conducted UX  research with the FAs to better understand users' needs and expectations.

Platform: Website
Method: Remote UX Testing

  A Game Development Company Needs UX Research Training   Crosswalk provided UX Research training to a Game Development company, which needed to train its internal staff to independently conduct periodical interviews with their users.    Platform:   Mobile, Tablet, Website   Method:   In-House UX ResearchTraining

A Game Development Company Needs UX Research Training

Crosswalk provided UX Research training to a Game Development company, which needed to train its internal staff to independently conduct periodical interviews with their users. 

Platform: Mobile, Tablet, Website
Method: In-House UX ResearchTraining

 
  A Major Property and Casualty Insurance Firm Needs to Connect to Potential Home Buyers   Crosswalk was commissioned by a major property and casualty insurance firm seeking to develop a digital platform to connect potential home-buyers to their offerings.    Platform:   Mobile   Method:     In-Person UX Testing, Card Sort Tool

A Major Property and Casualty Insurance Firm Needs to Connect to Potential Home Buyers

Crosswalk was commissioned by a major property and casualty insurance firm seeking to develop a digital platform to connect potential home-buyers to their offerings. 

Platform: Mobile
Method: In-Person UX Testing, Card Sort Tool

  A Nationwide Restaurant Chain Optimizes Food Ordering App Before Rollout   Crosswalk led mobile UX testing for a nationwide restaurant chain, with a focus on coffee and baked goods, that was preparing the nationwide launch of their new mobile ordering app.    Platform:   Mobile   Method:     In-Person UX Testing, Homework Assignment

A Nationwide Restaurant Chain Optimizes Food Ordering App Before Rollout

Crosswalk led mobile UX testing for a nationwide restaurant chain, with a focus on coffee and baked goods, that was preparing the nationwide launch of their new mobile ordering app. 

Platform: Mobile
Method: In-Person UX Testing, Homework Assignment

  A 3D Printer Manufacturer Expands Product Offerings   Crosswalk conducted UX testing for a leading 3D printer manufacturer ahead of a new product launch and release of revamped marketing materials.   Platform:   Mobile, Website   Method:   In-person UX Testing

A 3D Printer Manufacturer Expands Product Offerings

Crosswalk conducted UX testing for a leading 3D printer manufacturer ahead of a new product launch and release of revamped marketing materials.

Platform: Mobile, Website
Method: In-person UX Testing